Your Mailbox is About to be Haunted

Legend has it that on her wedding day in 1926, a young woman tripped down the candle-laden stone staircase at the Banff Springs Hotel in Alberta, her dress catching fire in the process. She died after breaking her neck in the fall. Since then, there’s been reported sightings of the “Ghost Bride” floating down the [...]

Blok Design Does LA

When Toronto’s Blok Design met with US film production company Lucky 21, it was a match made for the (design) history books. Vanessa Eckstein, Blok’s principal and creative director, recently flew to Dallas with her partner Marta Cutler to meet the Lucky 21 team, where they spent six hours conducting a “strategic mining” information session [...]

New Collages by Sonia Roy

Montreal-based illustrator Sonia Roy explores science-based themes in her latest series. She developed images to reflect four texts in the Journal du CNRS (Journal of the National Centre for Scientific Research) in Paris. The client emphasized they wanted a similar look to the other pieces in her portfolio, which are a blend of illustration, photography [...]

Searching for a Solution

Some out-of-the-box thinking is what led OCAD students Lauren Livingston and Anton Mwewa to a box-based design in a recent brand identity project for a Toronto-based business. The design duo, who operate under the name LivingstonTankovich, are entering their last year at the university — she’s specializing in graphic design, and he in advertising. They [...]

Talking Fonts with Ian Brignell

Rickard’s. Crown Royal. Captain Morgan. Tanqueray. Leffe. Coors Light. No, those names are not just the makings of a good party. Walk into any liquor store and you’ll see the logo work of renowned Toronto font and lettering designer Ian Brignell. It’s not just booze, either — he’s created some of the most recognizable word [...]

When Playing with Food Looks Good

It may seem surreal, but summer’s finally here — and it’s nowhere more apparent than in these dreamy designs from Écorce in Montreal, which celebrate the season with their playful imagery and retro-style images and prints. The agency designed a full promotional campaign for the 12th annual Piknic Electronik, a weekly summer festival held on [...]

Razzle, Dazzle ‘Em

For 26 years, they’ve called it the “best-kept secret in Mississauga,” but now it’s time for the Art Gallery of Mississauga (AGM) to show itself in a big (read: graphic) way. The City of Mississauga’s Creative Services recently tapped designer Neil Rodman of The White Room to take on a rebranding project for the AGM, [...]

Going to Cannes? We’re Looking for a Blogger!

Do you work in the advertising, branding, design or tech industries? Are you attending the Cannes Lions festival in France between June 15-21, 2014? Applied Arts wants to hear from you! We’re looking for a creative communications professional to write two or three blog posts for us during the festival to tell us about their [...]

Going Holme

Call it Adland’s grittier, more artistic version of Little Miss Sunshine. Gary Holme, a 30-year ad industry veteran formerly of Innocean, SapientNitro, Publicis, Y&R, TBWA, and JWT, is about to pile into a Winnebago with two of his four daughters, his girlfriend, two producers and some art supplies to set out on what just might [...]

Rebranding a Neighbourhood

Rebranding a product or company is one thing, but how do you go about rebranding a neighbourhood — filled not only with physical spaces, but with an intangible sense of place and community? For Montreal-based creative studio OPEN and client SDC Petite-Italie, balancing the commercial with the cultural was paramount in the new designs for [...]