January 2010




A Sweet Design

"This was created for one of Stefan Sagmeister's series: 'Things I have learned in my life so far,' now compiled in a book of the same name. I made this phrase six times out of sugar, designed to cross a two-page spread in the book and also for publication in a magazine."Marian Bantjes of Bowen Island, British Columbia. Bantjes is profiled in the new APPLIED ARTS MAGAZINE, on the newsstand in mid-January.



Monnet Design's Holiday Cards
Monnet Design of Toronto decided to do something different for their holiday cards this year. Instead of sending the usual gift baskets and treats to clients, Monnet created two holiday cards, which unfolded to reveal a list of local and international charities. Each client was asked to decide which charity they wanted Monnet to donate to in their name, and they were directed to a micro-site to make their selections.

Says Stéphane Monnet: "We created two versions of our holiday card with simple, iconic designs. The cards unfolded to reveal a list of Canadian, American and international charities. Over $500 was donated to several charities. Each card also fully unfolded into a holiday poster. The leftover, unfolded posters were then posted around Toronto to spread a little holiday cheer.”

Pop on over to the Applied Arts Wire post about the holiday cards for more info and images.
Prouk's Picks
Five sites deemed worth a surf by legendary adman Gary Prouk of Sebastian Consultancy.

Q&A with Isaac Tobin: The Casual Optimist (Dan Wagstaff) interviews the senior designer at the University of Chicago Press, with lots of samples of Isaac Tobin's striking book covers.
Arts Libri: Ars Libri maintains the largest stock of rare and out-of-print books on art in America. It covers all periods and all fields of art history, from antiquity to the present, including architecture, archeology, photography and the decorative arts.
One Drawing for Every Page of Moby Dick: Self-taught artist Matt Kish has is creating 500-plus illustrations for that whale of a good read – Moby Dick.
The Visual Language of Herbert Matter: A site devoted to the documentary, due to be released this spring, covering the life of the Swiss mid-century modern design master. Herbert Matter is often credited with "expanding the use of photography as a design tool and bringing the semantics of fine art into the realm of applied arts."
Weekly World News: Google Books offers complete back issues of "the world's only reliable newspaper," complete with alien and Bin Laden sightings, heads pasted on bodies, photos of heaven, the world's fattest mouse on rampage and other trashy tabloid delights.
New at APPLIED ARTS
25 Glorious Years
To celebrate our 25th anniversary, APPLIED ARTS is kicking off the year sporting a new size, design and sharpened editorial focus. Among the highlights:

• The End, My Friend?—A sweeping feature looking at how the advertising and design industries are faring amid a crumbling economy, the rising power of the Internet and falling barriers between professions.
• Then and Now profiles of some of the names from the early days of our coverage, who are still forces to be reckoned with.
• Chips off the Old Blok—A profile of a Canadian-Mexican branding firm that crosses more than one type of border.
• Design Unlimited—A new column by senior writer Pamela Young, looking at issues, trends and outstanding work in the larger world of design.
• Client Side—This new column features buyers of creative services discussing issues from the client perspective.
• Web Watch—A new column written by working interactive design professionals, tackling issues and trends of interest to both hardcore Web designers and those who are integrating these skills into their traditional practice.

Photography & Illustration Awards
The 2010 Photography & Illustration Awards Call for Entry has been released. New for 2010, these awards will be judged online. Our jury consists of senior design and advertising creatives from across North America and abroad. Deadline for entry is January 29, 2010. To ensure you receive the contest Call for Entry, visit appliedartsmag.com and select Info Request Form under Awards Info.

Gifts For Our Subscribers
Distributed exclusively to our Canadian subscribers as a thank you for their ongoing support, the 2010 Applied Arts Creative Calendar is included in our February/March 2010 issue. This fourth edition of the Creative Calendar includes beautiful images provided by presenting sponsor iStockphoto, whose generous support made the calendar a reality.

Also, many thanks to the following sponsors who were instrumental in producing the 2010 Creative Calendar:

Printing Partner: Somerset Graphics
Finishing Partner: Reliable Bookbinders
Paper Supplier Partner: Unisource Canada; Chorus Art supplied by Burgo.

In the past, the Applied Arts Creative Guide, the essential source of visual communications suppliers and services, has also been polybagged with our first issue of the year. This time around, the 2010 edition will be mailed separately to subscribers. Please watch for it in early February. A special thank you to the following sponsors who helped produce the 2010 Creative Guide.

Printing Partner: Somerset Graphics
Finishing Partner: Reliable Bookbinders
Text Paper Partner: Catalyst Paper
Cover Stock Partner: Tembec
Transitions
The year has started on a sad note, with the passing of two icons of Canadian creativity.

Toronto design legend Don Watt died on December 23, 2009 at the age of 73. Watt was noted for his exceptional retail work, particularly for President's Choice, Home Depot and Nestle. However, one of his proudest achievements came with the official adoption of his design for the Canadian flag by Prime Minster Lester Pearson and the Canadian government in 1965. The Globe and Mail obituary, as well as a reprinted APPLIED ARTS short feature on Watt can be found on the Applied Arts Wire.

Esteemed typographer and designer Jim Rimmer, 76, passed away on January 8. Born and raised in Vancouver, Rimmer had a long and distinguished career marked by prolific original type creations, extensive freelance design commissions and several teaching positions. We have a tribute to him, including links to a memorial from P22 co-founder Richard Kegler, on the Applied Arts Wire.
Rockland Turns 50
As part of the 50th anniversary celebrations of the Rockland shopping centre in Montreal, lg2boutique created an exhibition spread throughout the mall. It includes the centre's historic milestones; testimony from anchor retailers; well-known personalities who led fashion trends; timelines of the evolution of certain types of clothing; cult films; and other communications modules.



"It certainly was a creative challenge because we really served two masters, entertaining and informing visitors to the centre, while at the same time developing material that complemented Rockland's elegant architectural interiors," says Claude Auchu, VP and general manager of lg2boutique. "We decided to use a full range of visual devices: self-supporting structures, floor stickers, elevator doors, benches, columns, posters, animated capsules on ICTV (Ivanhoé Cambridge Television), chair backs in the food court – even the bathroom mirrors and escalator handrails."
To-Do List
November 25 – February 21, 2010
Design Exchange Awards, Toronto.
January 21, 2010
Conversations in Design: A World Without Oil, Toronto.
January 19-24
Toronto International Design Festival.
January 27
Deadline for D&AD Awards.
January 25-29
Advertising Week 2010.
April 26-30
Deadline for Icogorada Design Week in Vancouver
Website Update and Call for Submissions
In early 2010, the new Applied Arts Website will launch. Our revamped site will boast a brand new design and original editorial content, including articles supplied by the creative community (we're always open to article submissions), feature profiles, multimedia supplements to the print edition, and much more. Our aim is to make Applied Arts Online the place for inspiration, discussion and guidance in the Canadian creative industry.

Please send us your latest work of note to be considered for inclusion, whether it's a Website, photo, illustration, design, ad campaign, self-promo – whatever. We're constantly on the lookout for the latest and greatest work.

Going forward, we would love for you to participate in our online venture, whether it is to write for us or to provide your best work. Feel free to drop our community coordinator, Stuart Thursby, a line. Who knows where an e-mail may lead?