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Category: Advertising/Non-Traditional - Single
Title: Florist
We needed to communicate that Yellow Pages is a great tool to find local businesses fast. Rather than using conventional billboards, we created an outdoor campaign using big yellow dart installations strategically placed at high traffic local businesses.
Voice: 416-306-6728
Website: www.cossette.com
Email: angela.pagliaroli@cossette.com
Ad Agency: Cossette Client: Yellow Pages Group Creative Direction: Daniel Vendramin, Darren Clarke Art Direction: Ed Lea Copywriting: Mark Lewis Account Director: Marie Lise Campeau, Sebastien Bergeron Account Supervisor: Marie Helene Charest Agency Planner: Andrew Bergstrom
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