Category: Design - Packaging - Series
Kingswood captures the beauty of BC’s forests in a freshly refined way by using a timeless, gender-neutral design. Marketed towards males/females ages 25+, the frosted wood grain on the bottles encourages consumers to pick them up and interact with them. In-store displays would showcase the limited time offer packaging, reusable and repurposed pine-beetle wood boxes with the symbol of the stag stained onto it.
Student: Erica Craig School: Kwantlen Polytechnic University Instructor: Dale Simonson Woodworker: Charles Grant
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Michael Crichton's eye-popping cover photo on our September/October 2014 issue makes for a tempting treat. Pick up your copy of the Advertising + Interactive Awards Annual on newsstands now!