World Vision - Watercolours

Young Blood Advertising - Single

2016

KBS Toronto
t: 416-260-7000
w: kbsp.ca

Company: KBS Toronto Chief Creative Officer: Matt Hassell Art Direction: Adam Tuck Copywriting: Darren Marranca Editor: David Quach, Kobi Ntiri Account Director: Marie Magnin

Each day, 1,000 children die from waterborne illnesses. Using water from a newly built well in their village, the children of Gashoro, Rwanda created watercolour paintings depicting their future, now made possible with well water.The children donated their paintings to help their fellow neighbours. They were auctioned, raising enough money to build an entirely new well.Using water from one well, these children have been able to provide another village with one too.