Plumber

Out-of-Home - Single

2013

DDB Canada/Toronto
e: jessica.beaque@ddbcanada.com

Ad Agency: DDB Canada/Toronto Executive Creative Director: Denise Rossetto, Todd Mackie Creative Direction: David Ross, David Horovitch, Paul Wallace Copywriting: David Ross, David Horovitch Art Direction: Paul Wallace, Jake Bundock SVP, Managing Director: Melanie Johnston Sr. Account Executive: Leigh Farlow Photography: Philip Rostron, Instil Productions Studio: AdRules

Our creative platform: Film. It’s what Jews do best, was brought to life with a fully integrated campaign consisting of TV, radio, print, newspaper, OOH, in-theatre pre-show and PR. For social media and online, we actually proved our claim that Jewish people know a thing or two about great film with J-DAR. A fun online tool that calculates how Jewish your favourite Hollywood movies are.