The Morning After

Advertising/Non-Traditional - Single

2014

Tank
e: sbessette@tank.ca
w: tank.ca

Company: Tank Chief Creative Officer: Benoit Pilon Executive Creative Director: Alexandre Gadoua Creative Direction: Jean-François Houle Art Director: Olivier Ventura Copywriting: Christian O'Brien Group Account Director: Catherine Sicotte Account Manager: Kim Méthot Print Production Director: Marie-Pierre Lemieux Printing Company: M&H

In the wake of the municipal elections held November 3rd, 2013 throughout Quebec, thousands of candidates found themselves out of work the next morning.Banners announcing “Welcome to Workopolis” were placed on the campaign signs of losing candidates all over the city of Montreal, and a newspaper ad welcoming the defeated candidates was also published.

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