Snippit
Point-of-Purchase/In-Store Ad or Promotion - Series
2013
Y&R
t: 4169615111
e: alexis.victor@yr.com
Executive Creative Direction: Israel Diaz, Trevor Schoenfeld Associate Creative Direction: Dave Tupper Designer: Dave Tupper Writer: Marcelo Ceron Illustration: Martin Bregman Art Direction: Dave Tupper Ad Agency: Y&R
A household staple, Snippit required a brand refresh. Clean, simple, and to-the-point, Snippit maintained its recognizable qualities and nostalgia while updating the packaging and branding.