A new logo for the Montréal Olympic Park

Logo Applications - Series

2014

lg2boutique
t: 5142818901
e: cynthia.moreau@lg2.com
w: lg2boutique.com

lg2boutique Creative Direction: Claude Auchu Designer: Serge Côté Strategic Planner: Maryse Sauvé Account Director: Catherine Lanctôt Account Manager: Noémie Martin Print Producer: lg2fabrique

The logo was inspired by the athletic colours and the roundness of the Olympic Stadium. The Stadium with Tower is the most recognized symbol of the City of Montreal. The circles that make up the logo and the choice of the four colours in the platform represent the different installations at the Olympic Park: the Stadium, Tower, Esplanade and Sports Centre.

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