Destination BC Summer Campaign
Complete Advertising Program - Complete
2014
DARE Vancouver
e: vancouver@thisisdare.com
w: na.thisisdare.com
Company: DARE Vancouver Creative Direction: Addie Gillespie, Mia Thomsett Art Direction: Andrew Alblas Copywriting: Darien Campbell Designer: Gabe Hall Production Artist: Calvin Porter, Kristine Nilan Producer: Matthew Sy, Rahima Rajabali, Sarah Hancock Technical Lead: Cindy Son Developer: Gabrielle Carson Interactive Designer: Sheva Shen Quality Assurance: Jose Romero Account Supervisor: Natalie Wu, Michelle Man Planner: John Hall Sound Design: Wave Productions Media Agency: Jungle Media
The experiences British Columbia offers during the summer months are unlike any others in the world. As such, we decided to bring some of BC’s most amazing moments to life for the people of Ontario and California. Using traditional media in an untraditional way, we gave people a taste of the incredible and unique things that await in BC.