uVU

Logo/Wordmark/Brand Identity - Series

2016

lg2boutique
e: info.boutique@lg2.com
w: lg2boutique.com

lg2boutique Creative Direction: Claude Auchu Design: ÉLise Cropsal Model Maker: Vickie Rousseau Copywriting: François Sauvé, Pier-Luc Loranger Account Executive: Ingrid Roussel, Marion Haimon Production: lg2fabrique Photography: Christel Bourque, André Courtemanche Client: Print Solutions | Unisource Canada, Inc., a Veritiv company

Veritiv mandated lg2boutique to develop the identity of its annual uVU contest celebrating excellence in print and graphic design. Under the banner “Be seen/Être vu”, we created a variety of pieces such as posters, the book of award-winners and several other communications tools. The creative offers a unique colour and typography for each of the two languages used. Characters representing the jury members were also created to play a part in the different pieces.

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