Smart House Brochure

Brochure/Catalogue - Single

2014

52 Pick-up Inc.
t: 4165375200
e: info@52pick-up.com
w: 52pick-up.com

52 Pick-up Inc. Art Direction: Nick Monteleone, Susan McIntee Designer: David Giancroce Client: Urban Capital Property Group, Malibu Investments Inc.

Offering micro-condos from 300 sq. ft., Smart House is for city lovers who seek affordability downtown. To highlight the brand’s minimalistic vibe, 52 Pick-up opted for a sleek 9 by 9 brochure, combining photography with illustrations of “Small and Mighty” icons. We turned these icons into an exclusive-looking monogrammed print, playing off the neighbourhood. The brochure is punctuated with bold black pages and powerful messages, fitting the “less is more” philosophy.

Share
|