Verve Brochure
Brochure/Catalogue - Single
2014
L.A. Inc.
e: info@la-ads.com
w: la-ads.com
L.A. Inc. Creative Direction: Coni Kennedy Art Direction: Coni Kennedy Account Executive: Amber Shiozaki Copywriting: Daniela Andrews Production Manager: Adam Ayliffe Printing Company: RP Graphics Group
For the launch of Fram+Slokker’s third building in Calgary’s East Village (a mixed-use community revitalizing an entire section of the city), they came to L.A. Inc. to create a fresh and unique brand. The brochure was part hipster, part urban, and all fun. It juxtaposed black and white halftone lifestyle shots and colourful neighbourhood images, with bold hits of fluorescent yellow and warm red, for a look that stood out from the crowd.