Mikon Drywall

Logo/Wordmark/Brand Identity - Single

2014

Leo Burnett, Toronto

Leo Burnett, Toronto Client: Mikon Drywall Inc. Chief Creative Officer: Judy John Creative Direction: Judy John, Lisa Greenberg Designer: Chris Duchaine Printing Company: Somerset Graphics Co. Ltd.

The drywall business is full of unreliable companies and less than professional guys trying to make a buck. Mikon Drywall Inc. is one of the few long-standing and trustworthy experts. They were looking for a new logo that would reflect this status. The solution was a modern, tidy and bold treatment of their M and D. A classic drywall trowel representing the D pulls down drywall compound to telegraph their service and finishing touch.