PICNIC Logo

Logo/Wordmark/Brand Identity - Single

2014

TAXI Canada
t: 416.598.4750 ext. 3234
e: taxi2awards@taxi.ca
w: taxi.ca

TAXI Canada Ltd. Creative Direction: Dave Watson Designer: Kammy Singh Print Producer: Tara Greguric Account Director: Karlee Bedford

Busy people want food that’s delicious, unpretentious, and affordable, so we gave them a PICNIC. It’s a name that stands for the kind of quality you’d find in your own wicker basket on a sunny day in the park. Drawing inspiration from a classic picnic staple, we developed a logo as fresh as the food at PICNIC.