Planet Kid Logo
Logo/Wordmark/Brand Identity - Single
2014
Projektor Brand Image
t: 4165240115
e: illuminate@projektor.ca
w: projektor.ca
Projektor Brand Image Creative Direction: John Furneaux Design: John Furneaux, David Adams Illustration: David Adams
Since 2006, Planet Kid has set out to be the “coolest kid boutique” in Canada, with a wide collection of clothes, home décor and accessories. A move in 2012 gave Planet Kid the chance to refresh their brand image and dial up the story on their extensive selection. The 22 custom designed icons that make up the logo serve as the core for the broader program, one that is simple, bold and cost effective.