Goods & Services Holiday Gift
Wine/Beer/Spirits - Single
2015
Goods & Services Branding
e: cgeorge@gsbranding.com
w: gsbranding.com
Goods & Services Branding Creative Direction: Carey George, Sue McCluskey Designer: Christian Blau Production Artist: Derek Moxon Project Manager: Kyra Cohen, Heather Horton Printing Company: Flash Reproductions
Playing on the naughty/nice holidays dichotomy, this packaging features one white wine and one red wine, dressed up as Alpine folklore characters Nicholas (the basis of Santa) and Krampus (the horned punisher). Scalloped butcher-paper wine labels are hand-wrapped on the bottle and tied with a decorative string. An understated black and white box gives more information about the characters and their origins.