Movember Campaign

Advertising Illustration - Series

2014

Zulu Alpha Kilo

Zulu Alpha Kilo Client: Jack Astor's Creative Direction: Zak Mroueh, Ari Elkouby Art Direction: Jenny Luong Writer: Nick Asik Illustration: Jenny Luong Photography: Jamie Morren Mac Artist: Jamie Morren Agency Producer: Kari Macknight Dearborn Account Director: Robyn Crookshank

For Movember 2012, all of Jack Astor’s male staff grew moustaches to raise money for prostate cancer research. We created a series of posters to raise awareness of the cause among restaurant patrons while asking for their support. The posters feature hand drawn headlines incorporating moustaches into the typography. The crayon on craft paper style mirrors Jack Astor’s iconic craft paper table coverings and crayons they provide each table.