#MakeTodayMatter

Viral

2015

Leo Burnett, Toronto/Diamond Integrated Marketing

Company: Leo Burnett, Toronto/Diamond Integrated Marketing Chief Creative Officer: Judy John, David Diamond Group Creative Director: David Federico, Josh Budd, Sean Ohlenkamp Marketing Agency: Diamond Integrated Marketing Vice President, Strategy: Josh Diamond Creative Direction: Mark Vandervoet Copywriting: Marty Hoefkes, Josh Budd Art Direction: Mike Morelli, David Federico Executive Producer: Emma Du Boisson, Roma Ahi, Michael Korchinksy, Sam Maclaren, Bridget Flynn Agency Producer: Emma Du Boisson, Julie Caniglia, Laurie Filgiano Senior Vice President, Account Management: Karen Tilley Account Director: Genevieve Cote Account Executive: Jordan Sequeira Producer: Alison Reid, Adam McSorley, Carolyn Sandler Production Company: Beno & Wolf Director: Jonathan Staav Camera: Jonathan Staav, Viktor Cahoj, Joe DiBenedetto, Jesse Hunt, Brooks Reynolds Editing Company: Panic & Bob Editor: Matthew Kett, Daniel Reis Audio Company: Grayson Matthews Arranger: Grayson Matthews

$30,000. 24 Hours. What would you do?TD asked 24 customers what they would do to make an impact in their communities. Then we gave them a pre-loaded debit card, a team of TD volunteers, and just one day to make it happen.