The Wall

Craft-Copywriting

2014

Zulu Alpha Kilo

Company: Zulu Alpha Kilo Creative Direction: Zak Mroueh Art Direction: Mooren Bofill Copywriting: George Ault, Nick Asik Agency Producer: Tasha Dean, Bette Minott Account Executive: Jessica DeSantis Production Company: TOUCHPOINT Films Director: Matthew Atkinson Executive Producer: Kevin Saffer Camera Assistant: Alex Ordanis Production Coordinator: Russell Saffer Editing Company: PosterBoy Editor: Danica Pardo Online Artist: Steve McGregor Video Post Facility: Alter Ego Colourist: Tricia Hagoriles Music/Sound: Pirate Toronto Audio Director: Steve Gardner, Tom Goudie Audio Engineer: Spencer Hall, Ian Boddy Audio Producer: Kate Goora-Fried

Every year Strategy magazine, Canada’s preeminent advertising publication, hosts an awards gala to announce Canada’s Agency of the Year. Shortlisted agencies are asked to create a video to be shown on the night the winner is announced. This video pokes fun at the struggles of getting good work produced, as seen through the eyes of the concepts.