Coke Zero Screensaver
Experimental/Artistic - Single
2008
henderson bas
t: 416-977-6660
e: ltapolczai@theniceagency.com
w: hendersonbas.com
Chief Creative Officer: Kathy Kohn Creative Direction: Ryan Wolman Copywriting: Keith Prestwich Art Direction: Matt Hodgins Design: Narda Limamtara Programming: Shaun Larkin, Brad Karjama, Allan Badian Badian Interactive Agency: henderson bas
Winning Website: yyzwork.com/VIII/icokescreensaver
The Coke Zero "Tongue-Tastic” screensaver, developed in line with the global 'Tongue and Eyeball ' creative platform, is an all too real visual of the infamous Tongue character licking every last drop of Coke Zero from the user's screen. Directed at a young, male audience, the disgustingly realistic tongue drives home the brand messaging in a memorable fashion.