Proud FM - Cowboy
Advertising Photography - Single
2014
Instil Productions
t: 416-596-6587
e: info@instilproductions.com
w: instilproductions.com
Instil Productions Photography: Philip Rostron Digital Imaging: Instil Productions Art Direction: Joel Arbez Sculpture Illustration: Kira Shaimanova Creative Direction: Matt Antonello Executive Creative Direction: Helen Pak, Brian Sheppard Ad Agency: Saatch & Saatchi
Ever really listen to the lyrics of your favourite songs? Well, we did. Turns out more than a few of them sound really, really gay when you do. So to bring this revelation home, we recreated the fantastical places our minds went to after taking another listen. And we did it all to promote Proud FM. Canada's largest gay and lesbian radio station.