Halo

Poster Photography - Single

2015

MacLaren McCann
t: 416-594-6000
e: arron.isaac@maclaren.com
w: maclaren.com

MacLaren McCann Executive Creative Direction: Sean Davison Creative Direction: Mike Lee, Jonathan Careless Art Direction: Arron Isaac Copywriting: Natalie Greenspan Photography: Philip Rostron

In Toronto’s hot property market, there’s no shortage of painters popping up. So we created a logo that embodied the same clean, polished, attention-to-detail service the company guaranteed by seamlessly combining the two graphic elements inspired by the name – a halo and a paint can. Using a real paint can, we then photographed a three-dimensional version of the logo and created posters.

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