Shoe String Assemblies
Packaging Design - Single
2014
Sarah Eldershaw
t: 289-838-5873
e: saraheldershaw@gmail.com
w: saraheldershawdesigns.com
Student: Sarah Eldershaw Instructor: Stuart Werle Program: Industrial Design School: OCAD University
This is my packaging and branding concept for Shoe String Assemblies, a flat-packing DIY shoe kit. Everything needed to construct the pair of shoes is included inside the kit. Much like the construction of shoe, the packaging does not use glue; the shoelace is what tethers the package together.