Etnies. Real Mistakes

Advertising - Series

2013

Jesse Hornstein-Goldberg, Iva Jericevic
t: 4168034197
e: jessehg@gmail.com

Students: Jesse Hornstein-Goldberg, Iva Jericevic School: Humber College

Wanted to visualize Etnies skateboarding apparel in a way never shown before: by the broken bones accumulated by skateboarders through real skateboarding falls and the real x-rays of those broken bones. Took advantage of TSA's and other media's lit background to make them real x-ray boards and pin them up.

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