Tight Parking

Digital - Single

2015

Zulu Alpha Kilo
t: 4167779852215
e: kelly@zulualphakilo.com
w: zulualphakilo.com

Company: Zulu Alpha Kilo Chief Creative Officer: Zak Mroueh Creative Direction: Ari Elkouby Art Direction: Shawn James Writer: Sean Atkinson Agency Producer: Clair Galea, Tara Handley Account Director: Dic Dickerson, Nevena Djordjevic Agency Planner: Ebrahim El Kalza, Emma Brooks Client: Christian Schueller, Jo Figueiredo, Marie-Claude Simard Production Company: Descendants Director: José Avelino Gilles Corbett Lourenço Editing: Kevin Hobbs Editing Company: Crush Sound Design: Michael Headford

Hunting for parking spaces in the city is enough to "drive you up the wall”. So to prove that Audi’s latest SUV, the all-new Audi Q3, could conquer the city, we had it perform an extreme parking stunt designed to turn heads. We launched a video online, which appeared to be leaked security camera footage, of the compact SUV squeezing into a parking spot by driving on a 45-degree angle.