The World's Most Entertaining Coupon

Digital - Series

2014

Blammo
t: 416-979-7999
e: partners@blammo.com
w: blammo.com

Company: Blammo Chief Creative Officer: Michael Murray Art Direction: Oliver Brooks Copywriting: Mike Richardson Account Director: Nicole Brown Director: Jono Hunter Producer: Caroline Wrinch Developer: Heung Lee

Orville Redenbacher’s wanted a coupon to entice consumers to try their Ready-to-Eat Popcorn. The problem? Coupons are boring, and Orville is all about entertainment. So we didn’t make a boring coupon. Instead, we hired a standup comedian, built a 30-foot stage complete with a functioning barcode, and created a shareable piece of entertaining content. It will make you laugh. It will save you a dollar on popcorn. It is The World’s Most Entertaining Coupon.

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