Meet the judges of the Applied Arts Advertising Awards and Interactive Awards

Meet the Judges

The Applied Arts Awards have always been judged by highly regarded industry professionals, in a rigorous process developed over our two decades of awards experience.

Our Call for Entries closes on April 22, 2011, so enter your outstanding advertising and interactive work now!

Advertising Awards Judges

AlvinWassermanAlvin Wasserman
President, Wasserman + Partners Advertising
Alvin has been in this industry long enough to leave some distinguishing markings along the way. He is responsible for many powerful and memorable ad campaigns. He helped build “Super, Natural British Columbia” into a brand, not just a destination. His highly visible creative approach to Drinking Driving CounterAttack and Anti-Racism campaigns broke important ground in social marketing. His early adoption of platform neutral media – from web applications to beer coasters offered clients integrated communications before it became a buzzword. From writer, to creative director to founder of the largest full service independent agency in Vancouver, Alvin believes in solving business problems through creativity shaped by strategic elegance. If he had a nickel for every “Go To Heaven. Ski Like Hell” sweatshirt sold at Whistler, he’d have, well, a lot of nickels and his office would be even more untidy. Follow him on Twitter at @AlvinWasserman.

BrentChoiBrent Choi
Chief Creative Officer, Cundari
In the world of “What have you done for me lately?” Brent has had a remarkable run of late. In addition to two “Agency of the Year” wins with two different agencies (Publicis & Roche), he helped a third (Saatchi) to become the “Turn Around Agency” of a 150-office network while climbing from unranked to the 11th creative agency in Strategy’s Report Card. Today, Brent and his team are transforming Cundari with 15 new business wins in the last 18 months. Add to this his awards over the past few years, which include One Show, CA, Clios, four Cannes finalists, a dozen inclusions in Applied Arts and ADCC, several CMAs, and you’ll begin to see what Brent has done lately.

BrianSheppardBrian Sheppard
Co-Executive Creative Director, Saatchi & Saatchi Canada
Before joining Saatchi & Saatchi, Brian worked as a writer at Harrod & Mirlin, Ogilvy & Mather, and Target. His campaigns for a wide range of national and international brands have been recognized with awards from Cannes, the One Show, Communication Arts, Marketing, the ADDC, the Cassies and the CMAs.

IsraelDiazIsrael Diaz
EVP, Chief Creative Officer, Young & Rubicam Canada
Israel Diaz is Chief Creative Officer at Y&R Canada. He is always on the look out for amazing talent. So if you are good enough to appear in this show, he’d really love to hear from you. Only passionate, hardworking and people with no egos need contact him at

PatriciaDoironPatricia Doiron
Freelance Copywriter
Patricia is a hybrid, that fantastical being found mainly Montréal. Half-French, half-English she creates in both languages to provide clients with the campaigns they deserve: sometimes that’s good, sometimes not so much… She may have won an award here, been short-listed there, but is more into software than hardware. Paradoxically, she’s thrilled to be on this jury.

SimonCreetSimon Creet
Chief Creative Officer, The Hive Inc.
From AGF to Toyota to Cadbury, Simon had devoted himself to helping great businesses become great brands. Along the way his work has been recognized by Cannes, the Clios, the Cassies, the Bessies and Marketing and has appeared in Archive, Applied Arts and Communications Arts. He lives in Toronto with his wife and two kids, who have all learned to accept his strange addiction to collecting antique photography.

SuzannePopeSuzanne Pope
Associate Creative Director, john st.
Before joining john st. in 2007, Suzanne wrote copy for Ogilvy, TAXI and SMW. Her work has been recognized by The One Show, Communication Arts, the London International Advertising Awards, the New York Festivals, Lürzer’s Archive, the Obies and the Clios. Suzanne is also the founder of, a website devoted to training young creatives.

JoeHospodarecJoe Hospodarec
Executive Creative Director, WAX
Joe is a founding partner of Calgary-based agency WAX. In just six years he’s helped the agency grow from start-up to standout. Along the way his work has appeared in Communication Arts, Applied Arts, Marketing, Archive, D&AD and Graphis, and been recognized by the One Show, Clio Awards and the London International Awards.

Sebastien Pelletier
Creative Director, Marketel

Interactive Awards Judges

JeanFrancoisHouleJean-François Houle
Creative Director, Web and Design, TAXI Montreal
Jean-François made his first marks as artistic director in Paris. In 1999, he came back across the Atlantic to join SID LEE (Diesel at the time), where his work for clients such as Bell Mobility garnered prizes aplenty. In 2001, he founded his own agency, specializing in graphic communications and interactive design. After spells at Cossette and Marketel, where he stacked up honours and prizes, Jean-François returned to SID LEE in 2008, where he was appointed Joint Creative Director. A seasoned designer and accomplished “geek”, Jean-François found his place at TAXI in 2010 as Creative Director of web and design. The many brands he has contributed to include Bell, Rogers, TELUS, Air Canada, Microsoft, Astral, Garnier, L’Oréal, Maybelline NY, Mastercard, National Film Board of Canada, SAQ, Transat, Transcontinental and Volkswagen.

RyanLeesonRyan Leeson
Associate Creative Director, Blast Radius
In Ryan’s world ideas rule, no matter what the medium. His current playground is the digital space, where he leads creative thinking for the global Starbucks account. Over the years, Ryan’s ideas have been put to use at Blast Radius, DDB, Cossette and Young & Rubicam. His work for clients including BC Dairy, Canadian Tourism, SunRype, Mountain Equipment Co-op, Autotrader and Bootlegger has appeared in several Applied Arts Annuals, among other national and international shows.

KrisKigerKris Kiger
SVP, Managing Director, Visual Design, R/GA
Kris Kiger leads R/GA’s 100+ visual design team in delivering rich, useful digital experiences for some of the world’s most recognized brands. Her creative vision—marrying beauty and utility—has produced breakthrough and innovative work for many clients. Kris has won nearly every major award from the industry’s most prestigious competitions. And in 2008, Advertising Age named her one of their “Women to Watch.”

NigelSmithNigel Smith
CEO, Creative Director, Hahn Smith Design
Nigel Smith is CEO and Creative Director of Hahn Smith Design. He has worked in London, Milan and Toronto. He has extensive experience with diverse international clients in a variety of commercial and cultural sectors. Nigel has taught at Harvard University and the University of Toronto and regularly lectures on graphic design. He has written on branding for Canada’s National Post.

Philip KhosidPhilip Khosid
Creative Director, Dare North America
Philip started his career as an art director creating award-winning campaigns for major clients across North America. He has been the digital thought leader for Saturn, Saab, XM Radio with General Motors, Labatts, BMO, GAP, McDonald’s, General Mills, E*TRADE, Research In Motion and Pepsi-QTG, Sprint, Virgin, Verizon to name a few. Philip is now a creative director at Dare North America where he is responsible for the creation of work across all advertising disciplines.

James Wilson
Principal, Creative Director, Overdrive Design

Renee Bender
Creative Director, Critical Mass

Ian Kay
Associate Creative Director, Arc Worldwide

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