That's a Wrap! Unveiling the 2024 Advertising Winners

2023 Applied Arts Advertising Awards winning entry "Truss Rolling Wrapping Papers by Courage.

The Applied Arts Awards have been celebrating creative excellence since 1992. This year's winners are no exception. We are excited to unveil the 34 winning agencies, production houses and individuals whose entries were selected by the 2024 Advertising Awards jury.

This year's winners left a noticeable impression on the jurors, especially those campaigns that took on a responsive approach to current pop culture, as noted by ZGM's Director of Storytelling, Kurt Beaudoin. Thanks to everyone who entered their work, and a round of applause to this year's winners, especially the four Young Blood winners—Melissa Bassett, Nathan Houseley, Magali Jolin, and Chenice Piercy—The Young Blood categories recognize newer creative individuals who have graduated/have less than 5 years of experience in the creative industry.

The 212 winning entries were selected by the 20 jurors, who were divided into groups and each viewed a different and random group of entries. Each judge reviewed and scored the entries separately, giving an entry one single score based on three criteria only: creative merit, technical excellence, and suitability for end use in the category it was submitted to. 

We will showcase the winning work in the Winners Gallery and the 2024 Advertising and Student Awards Annual. The Applied Arts Winter issue is sure to be a keepsake edition as it celebrates the 2024 Student Awards winners. Subscribers and winners can expect to receive their issue by mid-December. Not a subscriber?  Subscribe for as little as $40 CAD on or before November 1 to have the issue delivered to your post box.

Thanks to our award sponsors, VISTEK; our association partners CAPIC, Design Professionals of Canada (DesCan) and RGD; and our print and paper partner Mi5 Print & Digital Communications, for their continued support.

The Applied Arts 2024 Advertising Awards Winners:

Angry Butterfly*
BBDO
Bensimon Byrne*
Bleublancrouge
C&B Advertising
Camp Jefferson
Citizen Relations
Cossette Communication Inc.*
Cossette, Montreal*
Cossette, Quebec
Cossette, Vancouver*
Courage*
Critical Mass*
DonerNorth*
Dunn&Co.
FCB Canada*
Goodby Silverstein & Partners*
Grayson Music*
GUT
Impossible Studios
King Ursa*
Leo Burnett Toronto*
LG2, Quebec/Montreal/Toronto*
McCann Canada*
No Fixed Address*
Ogilvy Canada*
One Twenty Three West*
Qolab
Rethink, Toronto/Montreal/Vancouver/New York*
SHED
Sid Lee*
Spicy alii/The PrEP Clinic
Target*
The Local Collective
VML Canada*
ZGM Modern Marketing Partners
Zulu Alpha Kilo*

* Denotes multiple Award winner

NOTE: If you have received a winner’s notification email and your name is not on the list, please email awards@appliedartsmag.com, and we will edit the list to recognize the winning work. Moreover, if you are a winner interested in adding the coveted AACE, which will be engraved with your name, winning entry title and client (if applicable), to your collection, contact the above email.