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Advertising Photography - Series


In December 2012, the Newtown massacre left 28 people dead, including 20 children. US Senators were returning to Washington DC after Easter to vote on stricter guns laws including a proposed assault weapons ban and background checks. We asked a simple question: why are certain items banned for child safety while assault weapons are not?


GREY Client: Moms Demand Action for Gun Sense in America Chief Creative Officer: Patrick Scissons Copywriting: Patrick Scissons Art Direction: Yusong Zhang Agency Producer: Vikki Kuzmich Account Supervisor: Laura Rovinescu Agency Planner: Malcolm McLean Photography: Sugino Studio, Eden Robbins Producer: Sarah Gheriani, Taeko Yamanouchi Retoucher: Miho Matsuoka