Poster - Series
Winner: TAXI Executive Creative Director: Alexis Bronstorph, Kelsey Horne Creative Director: Frank Macera Art Director: Chris Walker Copywriter: Pete MacInnis Illustrator: Pierre Bourjo Account Director: Joyce Ho Account Manager: Molly Armstrong Retoucher: Andrew O'Driscoll
Most people use stairs everyday of their lives. What they don’t realize is that stairs are a physical barrier for people living with a disability such as those using a wheelchair. To bring attention to this issue, the Rick Hansen Foundation transformed stairs into everyday barriers that people would recognize such as a bouncer, a football blocker, and a pair of guard dogs.