Entire Design Program - Campaign
Imédia Art Director: Marie-Joëlle Lemire Designer: Marie-Joëlle Lemire
Located at Lac-Beauport, only 15 minutes from Québec City, L’îlot (little island) Repère Gourmand Restaurant is easily accessible by road and boat. Surrounded by nature and water, the restaurant was in need of an identity reflecting its environment. The concept was articulated around the idea of circle, the simplest way to figure an island. The whole brand was declined with this idea of simplicity and elegance.