Overboard

Out-of-Home - Single

Population Above 500,000

2018

Cossette

Company: Cossette Executive Creative Director: Michael Milardo Creative Director: Pierre Chan, Scott Schneider Art Director: Grace Cho Copywriter: Cameron Spires Group Account Director: Scott Barr Account Director: Shirley Lam Account Supervisor: Cambrea Strubin Account Coordinator: Josephine Lucas Producer: Brittany Taylor, Emily Miller Studio Artist: Connie Fu, Derek Dudzinski, Stephen Yeung

To celebrate the return of Monopoly at McDonald’s, we transformed a flagship Vancouver restaurant into a giant game board—complete with oversized dice and Monopoly money tucked underneath.