CCM – ALL OUT

Website/Microsite - Single

2020

lg2, Montreal, QC
w: lg2.com

ALL OUT is CCM's new global brand platform, built on their own never-ending commitment to go all out, all the time, on and off the ice. It is proof that CCM lives by the same code as the players. A belief that the road to the next level never ends.

Client: CCM
Creative Vice-President: François Sauvé
Creative Director: Nicolas Baldovini
Digital Art Director: Marc-André Dandurand
UX Creative Director: Joël Auchu
UX Designer: Léna Aufschneider
Strategist, Data and Insights: Jean-Philippe Romeo
Performance Analyst, Data and insights: Coralie Brindle
Account Manager: Alice Dawlat
Account Director: Madeline Dumayne
Account Coordinator: Anne-Sophie Forget
Developer: Adrien Vanderpotte, Cédric Givord, Andréanne Jodoin
Director of Technology: Romain Prache

Winning Website: ccmhockey.com/en/allout