Right To Rise
Entire Advertising Campaign - Campaign
Children are the most oppressed group of people in the world; millions are engaged in child labour, serving as child soldiers, or married off as child brides. But Right to Play empowers them to overcome these injustices. We created The Child Uprising to illustrate the enormous impact of their work.
Winner: BBDO Toronto Chief Creative Officer: Denise Rossetto, Todd Mackie VP, Group Account Director: Rebecca Flaman Brand Planner: Tom Kenny Copywriter: Domenique Raso Art Director: Anand Iyer Account Director: Jaya Rizzi Account Supervisor: Sagi Mamalider Designer: Mike Nugent Broadcast Producer: Dena Thompson Production Company: Skin & Bones, Moonlighting Films Director: Mark Zibert, Eric Kaskens Executive Producer: Liane Thomas, Cheyenne Bloomfield, Hilda Pereira Editing Company: The Assembly Editor: David James Findlay, Marka Rankovic Producer: Tanja Harney, Bobbi Dedman Assistant Editor: Warren Goodwin, Tyler Evans Audio House: Pirate Toronto Music Composer: Chris Tait, Mark Rajakovic Colour & VFX: alter ego Colourist: Eric Whipp Visual Effects: Andrew Kirejew, Eric Perrella, Darren Achim, Sebastian Boros, Alexa Salsberg Rotoscoping: Steve McGregor, Andrew Tavares, Hali Gale