AI Mentors

Artificial Intelligence Campaign

2025

Cossette, Montreal, QC
w: cossette.com

Event Agency: Oxygène President, Plus Coventure Studio: Sabaa Quao Chief Creative Officer, Cossette Est: Anne-Claude Chénier Senior Vice-President, Business: Jean Hugo Filion Vice-President, Digital Strategy & Technologies: Louis-Philippe Mathieu AI Development Director: David Fréchette Vice-President, Design and Branding: Richard Bélanger Associate Creative Director: Philippe Brassard Art Director, Design: David Théroux, Isabelle Côté Copywriter: Souléman Diallo Strategy: Mateo Morin Product Owner: Catherine Bédard Post-Production: Nasim Mousavi Motion Designer: Damien Thiebot Client: Alliance for Afrodescendant Leadership – Alexander Sinora, Perry Chuinkam, Roxane Ducasse

Winning Website: ala-i.com

In Canada, only 1% of senior executives are Black, leaving many without role models. AI MENTORS was created to bridge this gap by offering personalized mentorship from the wisdom of past Black leaders. Using AI, the project allowed participants to engage with a virtual mentor trained on their historical speeches and writings. The immersive experience offered at ALA's 2024 Gala empowering future leaders with accessible, impactful guidance.