Fake News TM

Pro Bono/PSA/Charity Entire Advertising Campaign

2020

WAX Partnership, Calgary, AB

Creative Director: Nick Asik Associate Creative Director: Chris Lihou Copywriter: Chris Lihou Art Director: Brad Connell, Sam Benesh Design Director: Monique Gamache Planner: Greg Damus Account Coordinator: Lexi Scott Music Director: Dan McManus Sound Designer: Chris Vail Audio House: Six Degrees Director: Noah Fallis Producer: Sean Parker Production Company Editor: Noah Fallis Production Company: Glean Productions PR: Glossy Account Supervisor: Yash Keough

Winning Entry: vimeo.com/399031580

How do you stop the President of the United States from using the term 'fake news' incorrectly? You trademark it.