Following Wildfires

Cause-Related Advertising - Series

2025

Dentsu Creative Canada

Chief Executive Officer: Stephen Kiely President & Chief Creative Officer: Jordan Doucette Chief Strategy Officer: Rafik Belmesk Chief Client Officer: Dimitra Georgakis Executive Creative Director: Ryan Egan, Maxime Sauté SVP, Studio & Operations: Kristie Filipp VP, Client Management: Josie Daga Executive Producer: Cynthia Cyr Director, Broadcast and Content: Rob Lazar Account Manager: Cloe Boulianne SVP, Communications: Kate Dobrucki Director, Communications: Lisa Gamble Brand Strategist: Libby Sutherland Media Agency: iProspect, Amplifi Digital Production: Reflektor Audio House: Cypher Editor: Saints Colour & VFX: Darling VFX Music/Sound: Grayson Music PR: Pomp & Circumstance, EGS Media Partner: Billups, Corus, Post Media, Samsung, MiQ, Native Touch, Pelmorex, Teads, Spotify, Bell Media, CBC

By tapping into the collective vigilance of Canadians, tentree has created a scalable, globally applicable solution that can detect wildfires that traditional technologies might miss. The tool even received public endorsement from Tristan Landry - Regional Director of Canada's Environment Protection and Climate Change agency (ECCC).