KFCarols

Art Direction for Static Ads - Single

2025

Courage, Toronto, ON
w: courageinc.com

Founder, Chief Creative Officer: Dhaval Bhatt, Joel Holtby Partner, President: Niki Sahni Partner, Chief Strategy Officer: Tom Kenny Senior Strategist: Lyndsey Westfall Creative Director: Cindy Marie Navarro Asscoiate Creative Director: Kyla Galloway Art Director: Marina Khouzam Writer: Ethan Gans PR Coordinator: Alexandra Smith Group Account Director: Alex Karayannides Account Director: Kyron Sobers, Jessica Pecora Account Executive: Zoe Fetsis Head of Production: Clair Galea Agency Producer: Rachel D'Ercole Client: KFC Canada Chief Marketing Officer: Katherine Bond-Debicki Director of Marketing: Azim Akhtar Brand Manager: Jordan Sequeira Associate Marketing Manager: Ohla Safonik Production: Fuze Reps Photographer and Director: Adrian Armstrong Camera and Director of Photography: Hugh Read Gaffer: Ed Kopp Grip: Thomas Lee Swing: Ian Perch Food Stylist: Sean O'Connor Prop Stylist: Catherine Doherty Prop Assistant: Tara Pearce Artist Rep: Nicole Gomez Executive Producer: Nicole Gomez, Hilda Pereira Studio Manager: Dani Ruiz Offline & Online Editor: Jon Garofalo Colour: Alter Ego Colourist: Lily Henry Colour Assistant: Vika Svishchova Producer: Sam Omand Audio: Grayson Music Music Director: Tyson Kuteyi Music Supervisor: Rich Hamilton Audio Engineer: Eric Hulme, Vlad Nikolic Sound Designer: Ben Swarbrick, River Radcliffe Senior Producer: Sharon Yokoyama Vinyl Record Production: VinylPost.co Founder: Josh Blalock PR: Narrative, NEAT Agency VP: Lauren Baswick Senior Account Manager: Holly Wilks President: Tara McCarthy

Introducing Kentucky Fried Carols — a KFC bucket lid that doubles as a playable holiday record. Using an etched vinyl coating, food-safe ink, and a grease-resistant surface, KFC turned its packaging into a functional, interactive piece of media. Each came in a holiday Colonel sleeve, and every lid record featured four holiday classics, remixed with real KFC sounds — from the fryer's sizzle to the crinkle of wrapping paper.