Love Alberta Forests
Website/Microsite - Single
Berlin Communications, Edmonton, AB
Client: Alberta Forest Products Association Creative Director: David Landreth Account Director: Willie Lee Web Agency: Overhaul Media Copywriter: Jon Manning, Emily Keating
Winning Website: vr.loveabforests.com
To motivate Albertans to learn about forest management, we needed an engaging, entertaining experience. We invited them to join Nathan Fillion for an immersive virtual walk in the woods, where they learned about the forest lifecycle and how the forest industry stewards the forest at each stage.