Next to Stok'd

Young Blood Integrated Campaign

2024

Angry Butterfly, Toronto, ON
w: angrybutterfly.ca

Young Blood: Chenice Piercy Chief Creative Officer: Erin Kawalecki Account Director: Mark Khatter Art Director: Chenice Piercy Chief Strategy Officer: Graham Candy Chief Executive Officer: Brent Choi Associate Creative Director: Chenice Piercy, Ryan Chaisson Ad Agency: Angry Butterfly Head of Production: Hanna Bratt Copywriter: Ryan Chiasson Producer: Dennis Soler Executive Creative Director: Bernice Lo, Adam Notzl-Keyser Media Manager: Shubham Vijan Director: Erica Orofino Line Producer: Andy McLeod Director of Photography: Viktor Cahoj Executive Producer: Andrew Lynch Post-Production Company: Recess Post Media Agency: Stryker, Angry Butterfly Casting: Jigsaw Audio House: Recess Post, Pirate Sound Art Director: Emily Fixman Client: Stok'd

Winning Entry: vimeo.com/933301707/8bf4654e00

Introducing "Next to Stok'd" - a legal-ish campaign that 'zig-zags' the laws and sophisticated media filters by cleverly partnering with neighbouring businesses to dually promote their store AND covertly, Stok'd.