See You There
Website/Microsite - Single
2024
McCann Canada
w: mccann.ca
Chief Creative Officer: Ian Mackenzie Creative Director, Designer: Pedro Izzo Art Director: Sydney Gittens Copywriter: Leo Ding Senior Product Designer: Thiago Santerem Group Director, Product Development: Arnaud Icard Executive Creative Director: Colin Craig Associate Creative Director: Elijah Di Gangi SVP, Director of Production: Stef Fabich Project Manager: Nikhil Bijlani Director of Production: Gary Gimelfarb Senior Analyst: Abdul Dau Associate Strategy Director: Mitch Wong Senior Manager, Platforms: Luis Pinto Senior Email Developer: David Imbrogno Developer: Anthony Pilger Motion Designer: Jason Kan Retoucher: Jean-Pierre Goulet Production Designer: Dan Dragicevic Production Lead: Bradley Hodgkinson President: Ryan Timms EVP, Managing Director: Stefanie Kubanka Chief Operating Officer: Elizabeth Sellors Media: Initiative Canada Production: The Den Editorial Case Production: School Editorial Audio: Grayson Music Group Client: Black & Abroad
A project that began as a 1:1 digital experience for Black & Abroad customers – and became a global data solution for bias in generative AI models.