SickKids Airbnb

Online Video Short - Single


Rooster Post Production, Toronto, ON

Client: SickKids Editing Company: Rooster Post Production Editor: Colin Murdock Executive Producer: Melissa Kahn, Alison Lawee Producer: Alanna Homuth, Katherina Villa Production House: WDI MEDIA INC. Director: Will Dempster Director of Photography: Christian Bielz Technical Director: Nick Marinelli Ad Agency: No Fixed Address Inc. Chief Creative Officer: Dave Federico, Josh Budd Associate Creative Director: James Leake Copywriter: Dylan Wagman Art Director: Luan Pirola Colour & VFX: Alter Ego Senior Colourist: Eric Whipp Colour Assistant: Jonah Venneri VFX Artist: Hali Gale Colour & VFX Executive Producer: Hilda Pereira, Spencer Butt Audio House: SNDWRX Audio Design: Didier Tovel

Winning Entry: youtu.be/rmiJhV43ggM

Airbnb offered an opportunity for people to experience what a SickKids patient and their family must encounter during their stay at their Paediatric Intensive Care unit at SickKids. Toronto Raptor, Fred VanVleet spent 3 hours living through doctors struggling to find room to treat patients without tripping over equipment and entangled machines, some of the many challenges of a dated infrastructure.