Still Here

Out-of-Home - Single

2025

Cossette, Montreal, QC
w: cossette.com

RECYC-QUÉBEC is the leading authority on responsible waste management in Quebec. This year, the organization aims to raise public awareness about more responsible consumption habits, especially by avoiding single-use products. Even when buried, this waste persists for hundreds of years before decomposing. Inspired by the world of zombie films, the poster illustrates a troubling reality: single-use waste doesn't disappear once it's buried…it's still there.

Agency: Cossette
Photography: Brühmüller Studio
Media Agency: Cossette Media
Client: Recyc-Quebec
Chief Creative Officer, Cossette Est: Anne-Claude Chénier
Vice-President, Creative Director: Richard Rochette-Villeneuve
Art Director: Jasmin Brochu
Copywriter: Zoé Forest Paradis
Strategy: Marie Vaillancourt
Product Director: Nicole Laplante
Print Producer: Mario Lévesque, Nathalie Boucher
Media Planning: Amélie Lemieux