The Dating App that Got Deleted
COVID-19 Response - Single
2021
Ruby Huanqi Yang, Brooklyn, NY
t: 617-909-5607
e: rubyyang@bu.edu
w: huanqiyang.com
Art Director: Ruby Huanqi Yang Copywriter: Shubhangi Verma
Winning Website: huanqiyang.com/campaign/hinge
Truly Satan and 2020 are a match made in hell. In such a time, how can Hinge take a stand to help the community? Probably by living up to its promise! See how the dating app designed to be deleted, actually got deleted and encouraged people to take the pandemic as seriously as their relationships.