U-Haul The Way to What's Ahead

Young Blood Advertising Craft - Single

2025

FWENS, Richmond, VA
t: 773-354-6137
e: hello@wearefwens.com
w: wearefwens.com

A class project from the VCU Brandcenter took on new life when FWENS picked it up and transformed it into an outstanding final portfolio piece. Working lean and smart with a budget well under $10K, we captured everything right in Richmond, VA, fully embracing the town's unique energy and resources for film. What started as a classroom assignment became a testament to creativity on a shoestring - proving big ideas don't need big budgets. We're thrilled to share this work and always love collaborating with talented, passionate creatives to make something special.

Young Blood: Henry Coffey, Elio Conroy, Nithya Charles, Erin Kang
Client: VCU BRANDCENTER, Henry Coffey, Elio Conroy, Nithya Charles, Erin Kang, Thommas Sharpf
Copywriter: Henry Coffey
Art Director: Elio Conroy, Nithya Charles, Benny Perkinson
Account Coordinator: Erin Kang
Director: FWENS, Micah Gendron, Devin Whetstone
Cinematographer: Kuni Ohi
Production Designer: Sonny Fleming
Creative Director: Tom Scharpf
Post-Production: Cut & Run, Coffee & TV
Producer: Micah Gendron
Studio: Spang
Film Editor: Adam Henderson
Art Assistant: Rebecca Gendron
Camera/Lighting: Alexandria Jones, Nick Rall, Nicolas Deunas, Alex Kent, Robert Moose
Casting: Anne Chapman, Anne Chapman
Wardrobe: Colter Beach
Studio: Mel Cox
Colourist: George Neave
Online Editor: Coffee & TV
Sound Designer: Paul Bruski
Line Producer: Tom Prunier
Post-Production: Kat Thay
Executive Producer: John McAdorey

Winning Entry: wearefwens.com