Where Hope Lives

PSA/Charity Advertising - Single

2025

The Local Collective, Toronto, ON
e: Hi@thelocalcollective.com
w: thelocalcollective.com

Ad Agency: The Local Collective Client: Safehaven Toronto Chief Creative Officer: Matt Litzinger President: Kaitlin Doherty Executive Creative Director, Design: Omar Morson Account Director: Vallerie Traitses Copywriter: Tori Bradbrook Art Director: Siobhan Skene Account Executive: Shea McNeely Illustrator: Kathleen Fu PR Agency: Heads & Tales Media Agency: M&K Media

Where Hope Lives is a board game that helps families talk about disability and difference at the kitchen table. From childhood, we are taught not to stare, but that lesson often turns into looking away, leaving kids with medical complexity invisible. Parents want to raise inclusive children but don't always know how. This game makes it easier, turning silence into conversation and invisibility into understanding.