A terrible & funny season

Poster - Series

2026

LG2, Quebec/Montreal/Toronto
w: lg2.com

Creative Director: ÉLise Cropsal Art Director: David Beauchemin Layout Artist: Marie-Pier Daigle Client Services: Chloé Castonguay Agency Producer: Julie Martin Mac Artist: Manon Rémillard, Sylvie Tétreault, Julie Hotte Chief Creative Officer: Nicolas Baldovini, Josh Stein, Luc Du Sault Chief Strategy Officer: Sophie-Annick Vallée Vice-President, Strategy: Stéfanie Forcier Vice-President, Account Services: Karine Payette Executive Creative Director: David Kessous Ad Agency: LG2 Client: Espace Go Printing Company: Rodéo Production

For ESPACE GO's 2025–2026 season, a modular poster series pairs terrible with funny. Nodding to Cindy Sherman's feminist lens, each visual is a staged studio portrait—bold, direct, unapologetic—anchored by a dominant colour and expressive typography that turns the title into a gesture.