Calgary Foundation Annual Report

Annual Report - Single

2026

Daughter, Calgary, AB
e: awards@daughtercreative.com
w: daughtercreative.com

Calgary Foundation's 2025 Annual Report, Flourish, marked its 70th anniversary with a celebratory, story-driven approach. Centred on We all flourish, it used native Alberta wildflowers to symbolize shared values and milestones, from early beginnings to bold leadership. With bright, tactile design and layered visuals, the report highlighted community, connection, and collective growth, launching at the Vital City event and reaching audiences in print and digital formats.

Ad Agency: Daughter
Client: Calgary Foundation
Designer: Holly Gallacher, April Zabos
Design Director: Holly Gallacher
Copywriter: Paul Little
Account Director: Erinn Powell
Chief Creative Officer: Keli Pollock

Winning Website: publications.calgaryfoundation.org/annual-