EXMURO

Environmental-Experiential/Event Design - Single

2025

LG2, Quebec/Montreal/Toronto
w: lg2.com

Chief Creative Officer: Marc Fortin, Luc Du Sault, Josh Stein Executive Creative Director: Nicolas Boisvert Designer: Mira Moscatel Gauthier, Maryse Gagné, Marguerite Daas Copywriter: Béatrice Lachance Strategic Planning: Charlotte Arsenault Client Services: Marilyne Beaudoin, Marie-Jeanne Bouchard Project Management, Production: Julie Pichette Motion Design: Daniel Martinez-Mendoza Graphic Production: Sylvain Grégoire Photographer: Samuel Billington, Stéphane Bourgeois Creative Director: Mira Moscatel Gauthier

Exmuro is a cultural institution that showcases open-air public art worldwide. To illustrate this concept of open space, a custom typographic design that's always open and a visual identity focused on openness were developed. The colour yellow was chosen to enable the brand to make an impact in any urban environment.